fig. 1

Pre-Roll Campaign

Huntington Bank

We were really excited to work with Huntington Bank on a series of short animations to add to their existing campaign.

fig. 2

The Process

We utilized CGI early on during the storyboard process in order to facilitate quick turnarounds on the final animation as well as retain the tone of the existing Huntington Bank campaign.

fig. 2

The Process

We utilized CGI early on during the storyboard process in order to facilitate quick turnarounds on the final animation as well as retain the tone of the existing Huntington Bank campaign.

"Working within a large existing campaign allowed us to focus on delivering animations that had the right balance of levity and polish."

The tone of campaign was key to finding the right animation style.
fig. 3

Pre-Roll Campaign

Huntington Bank

Using the same CGI builds we created for the boards, gave us a polished and consistent look throughout production.

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